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Posted by on Sep 16, 2011 in Articles, Local Business | 1 comment

rue21 Coming to Paris, Texas

rue21, a clothing and accessories store for young men and women will be coming to Paris, Texas in just a few months. In case you have never heard of them, rue21 offers, according to their website,  “a broad assortment of the newest emerging fashion trends in apparel and accessories for girls and guys. Using a competitive pricing strategy, rue21 makes a specific, unique statement by offering fashion at a value. Wide selections of styles are always available for the fashion-conscious customer.” rue21′s name is just as interesting and unique as their merchandise. rue is the French word for street and 21 is the ideal age according to some. We had the opportunity of getting an interview with Kelly Evanovich, Associate Manager of Center Marketing. Here is the interview:

InParisTexas: Why Paris, Texas? What made you decide to put a store in our town?

rue21: rue21 focuses on secondary markets and rural areas; markets with fewer than 50,000 people.  This gives plenty of shoppers but few competitors.  With competitive pricing and new styles arriving daily, stores are continually drawing traffic in these markets.

InParisTexas: What will rue21 bring to Paris, Texas?

rue21: rue21 offers a broad assortment of the newest emerging fashion trends in apparel and accessories for girls and guys. Using a competitive pricing strategy, rue21 makes a specific, unique statement by offering fashion at a value. Wide selections of styles are always available for the fashion-conscious customer.  With customers of all ages, rue21 appeals to all who have a flair for fashion!

InParisTexas: When do you expect the store to open here?

rue21: Early November 2011

InParisTexas: Where in Paris, Texas will the rue21 store be located?

rue21: Paris TowneCenter

InParisTexas: Will you be hiring locally? If so, how many positions?

rue21: Yes, 10 – 15 employees

Thank you Kelly Evanovich of rue21 for being so gracious to answer our questions and letting the public know about your new store!

rue21 will be coming to Paris, Texas in just a few months. They will be located in the Paris Towne Center, specifically where the Social Security Office used to be. This is a store that will bring unique and fashionable clothing and accessories to Paris.

 

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1 Comment

  1. Yay, I love this store. Great deals!

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